31 December 2015
30 December 2015
29 December 2015
[29-12-2015] Lee Min Ho Becomes Model for Indonesian Coffee Brand
Global star Lee Min Ho continues to be popular worldwide.
It has been revealed that the popular actor has become the new spokesperson for Luwak White Koffie which is a product from Indonesian coffee brand Java Prima Abadi. Indonesian fans will be able to see more of him through ads on television.
Apparently, the brand is the first to create their particular type of white coffee in Indonesia. This white coffee is created from beans that have not been roasted.
Indonesia is famous for being one of the world’s largest producers of coffee and for “Kopi Luwak.” Kopi Luwak is a coffee that is processed by Asian palm civets. The animals eat ripe coffee cherries and digestion removes the outer layers of the fruit. Then the coffee beans are collected from their feces and washed. Kopi Luwak is very rare and expensive.
No doubt Lee Min Ho’s international appeal will aid in raising awareness and popularity for the brand.
Meanwhile, he has completed filming commercials for the brand in popular Korean tourist spots such as Namsan, the Han River, and Bukchon Hanok Village.
Check out the behind-the-scenes clip below:
24 December 2015
23 December 2015
[23-12-2015] Lee Min Ho Receives Award For Outstanding Promotion of Tourism
It’s no secret that actor Lee Min Ho is one of Korea’s top stars, but the Ministry of Culture, Sports, and Tourism has crowned him the “Shining Star of Tourism” of 2015!
Starting in 2010, the Ministry of Culture, Sports, and Tourism has teamed up with Korea Tourism every year to present an award to those who best promote tourism in Korea. Other recipients of the award include actors Bae Yong Joonand So Ji Sub, girl group KARA, Olympic medalist Kim Yuna and actress Jun Ji Hyun.
Lee Min Ho was recently selected to be one of the ambassadors of Korean Tourism for two years, in addition to being selected as the face of the upcoming 2018 Pyeongchang Winter Olympics. The Ministry of Culture, Sports, and Tourism stated, “We’ve selected Lee Min Ho as the sole recipient of the award due to his efforts in public relations and promotional videos. Especially in the face of MERS, Lee Min Ho’s performances and promotional videos have made a huge impact.”
Since the release of Lee Min Ho’s promotional video in July, views have sky-rocketed past 37 million views.
Meanwhile, Lee Min Ho is set to hold his solo concert in January 2016, with dates confirmed for Korea and Japan.
Source (1)
Source: Soompi
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